You might have been hearing about Alexa rank recently and how it supposedly affects the performance of a website. However, is this really the case or is this just a way to measure something that has absolutely no meaning by Amazon?
Does it even have any effect on web traffic?
Well, the answer to this question is a bit complicated since not everyone even agrees on one point or the other. People still argue about whether or not the Alexa ranking even has any impact on a website and whether or not it should just be forgotten. Whatever the case may be, though, it doesn’t hurt to know more about this particular metric for web managers to watch out for. At the very least, it can offer a look into the trends that currently affect the way the industry works and your place in it.
Website traffic is basically the lifeblood of any website and without it, you can pretty much expect your domain to crash and burn in due course. This is why web owners do their very best with any method that comes up to draw in web traffic and getting an Alexa traffic rank number one is one of these methods.
It is generally accepted that this is just one of the things that you will need to do in order to get a chance to draw in the kinds of traffic that you are looking for. There are other ways, of course, but this is where the issue comes in. Which method is actually the best at getting this done?
Alexa rank is basically an aggregation tool that takes in data from a bunch of sources to create a picture of just how well a website is supposedly doing. Among the details that it takes in include the number of visitors, the page views, the like. By taking all of these things into account, a rank is provided, with the top spot being those that get the very best number using this metric.
As a result, many are of the opinion that if you want to grow traffic limited by your rank, you need to rise up. How you do this, however, is all a matter of also growing your traffic base, which can be counter-intuitive.
Rising in Alexa Rank
Simply put, if you want to rise in your Alexa rank, you will need to get a lot of traffic, which will then help you rise in your Alexa rank. It is a vicious cycle and the first step that you need to take, in the first place, is to get those huge numbers of visitors from the start.
There are actually methods to help you achieve this kind of result, but many of them involve a ton of work. As for the shortcuts that you can actually take, there are some of them, but they all cost money. If you are willing to spend some cash, you can actually raise your Alexa rank.